Please help our charity English In Mind

Throughout the month of September we will be donating 10% of our sales to English in Mind (EIM), a not-for-profit adult English school based in Port-au-Prince, Haiti.

We were introduced to this organization through our client, Hana Mayeda, a model who's graced campaigns from H&M  and Gap. We hope that you can participate in helping EIM as cash donations are best as they can be applied directly to what's most needed.

Why English? Knowing English greatly increases the chance for long-term meaningful employment and is a key to a brighter future for many Haitians. 

EIM is hosting is Back to School Fundraiser on September 14th at the Wythe Hotel in Williamsburg, Brooklyn. The Fashion Week Event will feature an evening of music and dance. For ticket information, please visit

Here are some photos we want to share of Hana in Haiti:




Cryotherapy is proven to be effective in fighting inflammation following resistance training

By now you’ve probably heard that the best ways to improve your body are through diet and resistance training or high intensity interval training as opposed to long sessions of cardiovascular exercise forms such as distance running. The one drawback to intense weight lifting is recovery and the inflammation that can cause muscle soreness.

The good news is cryotherapy can really help fight the inflammatory effects of resistance exercise according to clinical trials conducted by the Federal University of Santa Maria, a Brazilian public university. The study, published earlier this year, shows the cryotherapy combined with the ingestion of antioxidants (specifically ones containing vitamins C and E) can help fight oxidative stress. Oxidative stress is what most people who start or restart a weight training program know in plain terms as a whole lot of soreness.

The study writes: “Beginners in resistance exercise programs are more vulnerable to the effects of oxidative stress as they exhibit lower antioxidant capacity, greater lipid peroxidation and present increased perception of pain after exercises that may lead to abandonment the exercises practice.”

So in non-scientific terms, this means: If you just started resistance training and feel a lot of pain, don’t give up on weight training. Instead take some antioxidants and get to Kryo X for whole body cryotherapy sessions to get you over the hump.

World-class sprinter Ashley Kelly explains why she loves cryotherapy and Kryo X

Ashley Kelly is sprinter from the British Virgin Islands, who competed in the 2016 Olympic games. We had a chance to catch up with our client and hear why she considers whole body cryotherapy an essential component of her training.

Ashley Kelly

Kryo X:  How did you discover cryotherapy?
Ashley Kelly: I did research on the Internet to find recovery options and read an article on cryotherapy, and the many benefits to the cardiovascular system, inflammation, and overall energy.

KL: What are its biggest benefits for you in training?
AK: The biggest benefit was the way my body felt after my treatment. I felt refreshed, relaxed and less sore. The mental aspect of training is very important so the treatments helped me be more mentally prepared to approach consecutive practices.  During my practice my body felt recovered and I was able to have successful consecutive training sessions.

My top tips for a healthy lifestyle are: exercise regularly, eat organic foods, laugh a lot, and don’t keep hate in your heart.

KL: How does it make you feel?
AK: The treatments and the entire environment makes me feel great! I come out the treatments feeling energized as if I can head straight to exercise or attack anything I had to do for the rest of the day. Almost like a shot of coffee.  In addition, the atmosphere in Kryo X is a great, short getaway from the hustle and bustle of Manhattan.

KL: How often do you use the therapy?
AK: During my final three months of preparation for the Olympic Games I used the therapy three times a week. Then for the final two weeks, I used the therapy every day.

KL: What are your top tips for a healthy lifestyle?
AK: My top tips for a healthy lifestyle are: exercise regularly, eat organic foods, laugh a lot, and don't keep hate in your heart.

KL: Tell us about some highlights from the 2016 Olympics.
AK: My Olympic experience was great, I was the flag bearer for my country of the BVI.  The atmosphere during the opening ceremony was electrifying.  I met great people around the village and during competition and just watching so many elite athletes experience something they had worked for, for some their entire lives, was amazing.  The emotions displayed were genuine.